How does MarginTide monitor marketing vendor pricing?

MarginTide benchmarks what you pay against market rates on a schedule or on demand, and a graded overspend recommendation reaches your Action Center with its evidence attached.

Does MarginTide work in Canada?

Yes. Billing supports USD and CAD, resolved by the domain you sign up on, and the product is fully localized in fr-CA.

Is there a free plan?

Basic is free for 30 days — no credit card required. Marketing Spend is included as an additional workspace on Pro and above.

How is a recommendation graded?

A Composer drafts the overspend recommendation and a Quality Grader checks it against the evidence before it can reach your Action Center.

Which languages and currencies are supported?

English, French (Canadian) and Spanish (US), billed in USD or CAD.

Will it remind me before vendor contracts renew?

Yes. Set how many days ahead you want the warning, and it lands in your renewal calendar.

Marketing Spend

Catch marketing and ad spend overspend before it locks in

Know what each sale costs to win, before it costs you the budget.

MarginTide benchmarks what your marketing tools, ad platforms and agency retainers cost against market rates, so you catch overspend before a renewal locks it in. It gathers vendor and market evidence, a Composer drafts a graded recommendation with its rationale, and a Quality Grader checks it before it lands in your Action Center for approval.

Connects to Google Ads, Meta Ads, LinkedIn Ads, Microsoft Advertising, Amazon Ads, and TikTok Ads. No connector yet? Upload spend by CSV instead.

Start on Basic — free See the demo

What you track

Marketing tools and platform subscriptions
Ad platform and agency rate cards
Contract and renewal dates
Market rates for comparable vendors
Spend by vendor and channel

What you get

Overspend alerts with their rationale
A renewal calendar with reminders
An audit trail for every recommendation
A spend view by vendor and channel
A CSV import for fast vendor setup

How it works

01
Add your marketing vendors
List the tools, ad platforms and agencies you pay, with the contracts and renewal dates that matter.
02
MarginTide gathers evidence
MarginTide benchmarks what you pay against market rates on a schedule or on demand, with sources kept for every observation.
03
Composer drafts the recommendation
A Composer turns the evidence into a graded overspend recommendation with its rationale.
04
Quality Grader and your approval
A Quality Grader checks the recommendation before it reaches your Action Center for approval, with Slack and email alerts ahead of renewals.

Who it's for

Growth lead

Benchmarks vendor pricing before a renewal instead of after the invoice arrives.

Paid-media manager

Gets a spend view by channel to defend the budget with evidence.

Marketing ops

Spots overspend across vendors without a manual market scan.

Annual plans from

One plan ladder covers every MarginTide workflow.

Basic

Basic is free for 30 days, no card required; after that, runs need a paid plan.

Pro

CA$1,687.00

Max

CA$5,898.00

Frequently asked questions

How does MarginTide monitor marketing vendor pricing?: MarginTide benchmarks what you pay against market rates on a schedule or on demand, and a graded overspend recommendation reaches your Action Center with its evidence attached.
Does MarginTide work in Canada?: Yes. Billing supports USD and CAD, resolved by the domain you sign up on, and the product is fully localized in fr-CA.
Is there a free plan?: Basic is free for 30 days — no credit card required. Marketing Spend is included as an additional workspace on Pro and above.
How is a recommendation graded?: A Composer drafts the overspend recommendation and a Quality Grader checks it against the evidence before it can reach your Action Center.
Which languages and currencies are supported?: English, French (Canadian) and Spanish (US), billed in USD or CAD.
Will it remind me before vendor contracts renew?: Yes. Set how many days ahead you want the warning, and it lands in your renewal calendar.